Posts Tagged ‘seo’

Professional SEO Companies: Are They Really To Your Advantage?

December 6, 2007

In today’s realm of online marketing, there are a host companies on the market that really do SEO professionally, and some who think they do SEO, without even having a clue about the workings of proper internet marketing.

Be careful when deciding to enlist the services of an SEO firm. Most generally offer good-quality service, however it pays to be safe rather than hastily sign a contract, and end up getting poor results from a lackluster SEO service provider. A good SEO company can truly do wonders with regards to improving your ranking on a search engine’s list, as well as in effectively enhancing your image online.

How To Acquire A Professional SEO Company

So, how do you choose a professional SEO Company?. Follow these tips to ensure you get the best optimal service from credible firms:

– Check the SEO Companies’ sample rankings with competitive search terms. Many SEO companies show ranking with tricky search terms nobody use

– Try to call their so-called top-ranking clients to verify if they are real, and ask them specifically about the benefits they are getting from SEO services.

– Find out how long these SEO service firms have been in the business. This serves as a good avenue to further study the quality of services they render. By studying the SEO company and reading through the company website, you will find out if the site lists specific goals and techniques. Verify if they discuss using ethical or white hat SEO techniques.

The next thing to do would be to check the company domains. For example: click to see their whois details. How long has the domain been registered for, and does the firm list a complete and accurate whois detail. If the domain is new, or if the whois details aren’t properly listed, it is possible that you could be dealing with a scam artist or a fly-by-night company.

– Get a least three proposals from different SEO firms, and try looking at each one carefully. Check if there are suspicious similarities. The presentation of proposals will help you see which companies are honest and which are trying to sell you something you don’t need, and could be costly.

Take note that the SEO firm offering the cheapest services isn’t generally the best. However, the highest price may not be attached to a completely viable course of action. It would be great to try researching on an individual or organization that would offer you what you want, and within your SEO budget.

It would also be wise to get everything in writing. Before signing any deal, look over the document or contract carefully. Make sure the terms of agreement cover everything you have discussed, including method used to achieve your desired results. Have the copies signed by both parties, and try bring a lawyer with you if only to fully scrutinize each detail.

In any event, it would be good if you educate yourself on the different aspects of SEO. Arm yourself with the basic understanding of SEO terminology and methods. Someone offering you SEO services should not have a problem explaining how they intend to get you results, and if they fail gain your confidence, then do not get them. Somehow, you’ll feel satisfied when you find someone who would help you reach your goals for a fair price.